Gigi Griffis » pitch work http://www.onlinecopywriter.net better online content. period. Mon, 31 Jan 2011 03:28:44 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 University of Denver Pitch Work http://www.onlinecopywriter.net/portfolio/university-of-denver/ http://www.onlinecopywriter.net/portfolio/university-of-denver/#comments Mon, 14 Dec 2009 00:09:20 +0000 gigigriffis http://www.onlinecopywriter.net/?p=175 This pitch work, which did not (sadly) get us the DU gig, was done for The University of Denver during their re-branding in 2009. The goal of this project was to highlight key differentiators for prospective DU students. We did this by presenting a student-centric campaign with a focus on the DU commitment to send every student (who wants to go) overseas. The campaign also included maps pinpointing the students studying abroad, student blogs and a real-time Ask a Current Student feature.

The intro copy read: “An International Experience for Every Student. Mark Twain said “travel is fatal to prejudice, bigotry and narrow-mindedness.” And we agree. That’s why we’re investing 16 million every year so that every student can go overseas without paying more than regular tuition. Are you world-curious? Learn more about our international opportunities.” Read More.
University of Denver copywriting spec work

]]> http://www.onlinecopywriter.net/portfolio/university-of-denver/feed/ 0 North Carolina Pitch Work http://www.onlinecopywriter.net/portfolio/north-carolina/ http://www.onlinecopywriter.net/portfolio/north-carolina/#comments Sun, 22 Nov 2009 14:41:36 +0000 gigigriffis http://www.onlinecopywriter.net/?p=158 the copy
“Welcome to the nation’s 3rd largest bioscience cluster Over the years, North Carolina has quietly gathered one of the leading Bioscience communities in the United States and the world. Global leaders such as Biogen, Bayer and Wyeth chose to locate in North Carolina. And more companies join them each year to take advantage of our world-class opportunities and workforce. Read More.

the project
North Carolina copywriting spec work

North Carolina print work

the details
This pitch work, which was 2nd place in the North Carolina pitches, was designed to highlight North Carolina’s strong Bioscience industry through the use of web and print advertising.

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