With the launch of their new product–The ComplyData Intelligent Portal–ComplyData also needed a new website, demo and set of print collateral. From website content to a downloadable Product Overview, I took on the copywriting. This April, they’ve launched their website alongside a comprehensive marketing campaign. Visit the ComplyData website.
portfoliocopywriting, online copywriting, print collateralApril 17, 2010
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This pitch work, which did not (sadly) get us the DU gig, was done for The University of Denver during their re-branding in 2009. The goal of this project was to highlight key differentiators for prospective DU students. We did this by presenting a student-centric campaign with a focus on the DU commitment to send every student (who wants to go) overseas. The campaign also included maps pinpointing the students studying abroad, student blogs and a real-time Ask a Current Student feature.
The intro copy read: “An International Experience for Every Student. Mark Twain said “travel is fatal to prejudice, bigotry and narrow-mindedness.” And we agree. That’s why we’re investing 16 million every year so that every student can go overseas without paying more than regular tuition. Are you world-curious? Learn more about our international opportunities.” Read More.
portfolioonline copywriting, pitch workDecember 13, 2009
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the copy
“From snow-dusted ski resorts nestled in the Colorado mountains to white-sand oases tucked along the Costa Rican coast, Atlas Destinations has transformed the marketing and sales results of high-end developers around the world…” Read More.
the project
the details
When a new flash site was built for Atlas Destinations–a sales and marketing company for resort real estate developers–new website copy was needed. Copy throughout the site was written and/or edited by yours truly. Visit Website.
portfolioonline copywritingOctober 01, 2009
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the copy
“Lead by the vision of Kevin Asbjornson, Inspire! Imagine! Innovate! was born as a company whose goal is to inspire leadership, unleash the imagination and promote creativity and innovation in the workplace and in life…” Read More.
the project
the details
Inspire! Imagine! Innovate!, founded by composer and world-renowned speaker Kevin Asbjornson, needed a website audit, a strategic plan, a new design, a brand upgrade and copywriting/copyediting services. This fresh, updated site was launched in 2009. Visit Website.
portfoliobranding, email newsletter, headlines, online copywriting, strategyOctober 01, 2009
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the copy
“From the Land of O Came Indy Rockers Given Standing O’s …” Read More.
the project
the details
In addition to co-writing content for Greater Omaha’s flash intro, I was also responsible for collaborating on strategy, project management and copyediting for their Yahoo! facility attraction website. This password-protected, super-secret website impressed Yahoo! so much that they moved a large facility and more than 400 jobs to Omaha, Nebraska. Visit Website.
portfolioheadlines, online copywritingOctober 01, 2009
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