the project
the details
Tucson Regional Economic Partnership branding pitch: this campaign was designed to position Tucson as a compelling location for aerospace and solar companies. And to position Tucson as a better alternative to other large Arizona cities. Unfortunately, this campaign never saw the light of day, as the client put their branding project on hold.
the project
the details
Tucson Regional Economic Partnership branding pitch: this campaign was designed to position Tucson as a compelling location for aerospace and solar companies. And to position Tucson as a better alternative to other large Arizona cities. Unfortunately, this campaign never saw the light of day, as the client put their branding project on hold.
portfoliobranding, copywriting, headlinesNovember 05, 2009
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the copy
“The New West: Modern. Independent. Still Wild.”
the project
the details
The Grand Junction Economic Partnership needed a new website and a new brand. Their brand and headline were created with the goal of merging the modernity and entrepreneurial spirit of the area with the wild, captivating natural surroundings. Visit Website.
the copy
“Lead by the vision of Kevin Asbjornson, Inspire! Imagine! Innovate! was born as a company whose goal is to inspire leadership, unleash the imagination and promote creativity and innovation in the workplace and in life…” Read More.
the project
the details
Inspire! Imagine! Innovate!, founded by composer and world-renowned speaker Kevin Asbjornson, needed a website audit, a strategic plan, a new design, a brand upgrade and copywriting/copyediting services. This fresh, updated site was launched in 2009. Visit Website.
portfoliobranding, email newsletter, headlines, online copywriting, strategyOctober 01, 2009
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the copy
“Welcome to Latitude : Latitude. It’s the name we chose for our blog here at Atlas Advertising because it speaks so well to our industries and goals. It’s the idea of finding your place, mapping out your brand and being free from narrow restrictions that appeals to us. Since we don’t believe in using the same approach every time. With Latitude, innovation meets foundation…” Read More.
the project
the details
The Atlas Advertising blog, Latitude, was proposed, researched and programmed during my tenure as a full-time Atlas employee. I also maintain the blog by writing most entries, managing twitter and other feed methods and editing any guest entries by other Atlas employees.
portfolioblog copywriting, branding, namingOctober 01, 2009
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