Content for Do-Gooders Blog

Archive for the ‘portfolio’ Category

The New ComplyData Website

With the launch of their new product–The ComplyData Intelligent Portal–ComplyData also needed a new website, demo and set of print collateral. From website content to a downloadable Product Overview, I took on the copywriting. This April, they’ve launched their website alongside a comprehensive marketing campaign. Visit the ComplyData website.

ComplyData's new website

Social Media Strategy for Winter Park

After co-architecting a social media strategy for Playground Destination Properties Inc.’s Winter Park and Mammoth Lakes offices, I also provided initial blog entries, social media postings and trainings for the brokerage team. They now successfully run their own social media campaign. Visit Winter Park Real Estate Blog here.

Blog strategy for Winter Park

The ComplyData Online Demo

The ComplyData Online Demo. The ComplyData Intelligent Portal™ is a web-based employee and compliance management system built for companies in the Oil & Gas Industry. For this project, I composed the on-screen text and voiceover script, as well as being the voiceover talent on the demo.

Visit the ComplyData online demo here.

ComplyData Online Demo

Event Invitations for Atlas Advertising

the project
Event invitation copywriting by Gigi Griffis

the details
In collaboration with a small team of designers, I concepted and wrote these unique party invitations to an event called Drinks with a Fortune Teller. This event was designed to showcase our advertising agency at a conference for economic developers. And the invitations were printed on stickers and then adhered to a deck of elaborate tarot cards. I was also responsible for hiring the actress who posed as our economic development fortune teller. She, the invitations and the party were a big hit.

University of Denver Pitch Work

This pitch work, which did not (sadly) get us the DU gig, was done for The University of Denver during their re-branding in 2009. The goal of this project was to highlight key differentiators for prospective DU students. We did this by presenting a student-centric campaign with a focus on the DU commitment to send every student (who wants to go) overseas. The campaign also included maps pinpointing the students studying abroad, student blogs and a real-time Ask a Current Student feature.

The intro copy read: “An International Experience for Every Student. Mark Twain said “travel is fatal to prejudice, bigotry and narrow-mindedness.” And we agree. That’s why we’re investing 16 million every year so that every student can go overseas without paying more than regular tuition. Are you world-curious? Learn more about our international opportunities.” Read More.
University of Denver copywriting spec work

« Older Entries Newer Entries »


© 2011 Gigi Griffis